Vice President, Ticket Sales
Joe Strohm leads the department responsible for all aspects of the team's tickets sales and fulfillment for all events at Busch Stadium. Additionally, his staff manages the club's advertising and marketing.
Under Joe's leadership, the Cardinals have exceeded three million tickets sold for 16 consecutive seasons. The Cardinals have also been on the leading edge of developing all-inclusive fan areas in the ballpark, became the second professional franchise to implement the dynamic pricing model for all tickets, were one of the first baseball teams to implement a secondary ticket platform for season ticket holders and introduced value-oriented multi-game ticket packs. Joe has also led the expansion of the team's staff to enhance the fan experience and customer support.
Joe is currently in his 34th year with the Cardinals. He joined the organization in 1987 as a Marketing Intern. Strohm transitioned to the Ticketing Department in 1992 when he was named Director, Group Sales. Joe moved into his current position as Vice President, Ticket Sales in 2003.
The Marshall, Illinois native received his bachelor's degree and master's degree from Eastern Illinois University. He has been honored by EIU with the Alumni Service Award and induction into the Athletic Hall of Fame.
Joe lives in St. Louis with his wife Vicki and their sons Ryan and Danny.