Los Angeles Dodgers and Kanzai announce multi-year partnership
LOS ANGELES – The Los Angeles Dodgers have entered into a multi-year agreement with Tokyo-based building materials trading company Nippon Kanzai Center Co., Ltd. As part of this arrangement, Kanzai will have brand integration on LED Ribbon Boards at Dodger Stadium and enjoy premium hospitality benefits, and also share in signage behind home plate at the Dodgers’ Spring Training home at Camelback Ranch in Glendale, Arizona.
“It is with great pleasure and respect that we greet Kanzai as one of our global partners,” said Lon Rosen, Executive Vice President & Chief Marketing Officer, Los Angeles Dodgers. “Kanzai is a preeminent business in several key fields, and this agreement represents an opportunity for us to work together to heighten the profile of both our brands internationally.”
Founded in 1967, Nippon Kanzai Center Co., Ltd operates in business areas including the domestic sales and import/export of plumbing materials, construction materials, electrical materials, housing/building equipment, plant equipment and piping systems in general.
“We are proud and honored to have entered into a global sponsorship agreement with the L.A. Dodgers, a prestigious team with a rich history and tradition,” said Akihito Sekine, President and CEO, Nippon Kanzai Center Co., Ltd. “We feel that there is a connection between us, such as the presence and success of Japanese players, and the matching of our corporate colors. We will continue to support the success of the Dodgers, and as a sponsor company, we would like to continue to be a company worthy of that position.”