The Pittsburgh Pirates and Guardian Protection Services officially announced an exclusive new partnership through the 2021 season. Guardian is now the "Official Smart Home Security Provider of the Pittsburgh Pirates." The new deal also includes the rebranding of the PNC Park bullpen space with Guardian becoming the presenting partner of the area as well as expanded in-park advertising and media.
Guardian will be the in-park presenting sponsor of all pitching changes, as well as all Pirates save opportunities at PNC Park. To highlight this, the bullpen will include a vibrant new look - with Guardian's branding and primary purple color throughout the area. This unique sponsorship opportunity connects the goal of Pirates relief pitchers to protect the lead with Guardian's mission to protect homes and businesses.
"We are proud to partner with Guardian Protection and look forward to an expanded relationship with yet another great local company," said Frank Coonelly, Pirates president. "Guardian is a trusted name in smart home and business security and as well as a trusted brand in the Pittsburgh community."
"While families and business-owners in many areas rely on Guardian, we've never lost sight of our humble beginnings and the city that gave us our start," said Kevin Bish, vice-president of marketing for Guardian Protection Services. "Our employees live in the communities we serve and are proud to be associated with the Pittsburgh Pirates. We're incredibly excited to announce our new Pittsburgh Pirates partnership."
The Pirates began their partnership with Guardian Protection in 2018. Guardian is one of the nation's largest residential and commercial security providers. Like the Pirates, Guardian Protection calls Western Pennsylvania home with its corporate headquarters in Warrendale, Pa.