Vice President, Marketing
Jason Wooden joined the Astros in December 2015 and enters his eighth season with the ballclub as Vice President of Marketing. In his role, Jason oversees the marketing and advertising aspects of the organization through the development of core strategic campaign initiatives and media planning as well as creative services and overall content strategy. In his role, he also has helped lead the marketing and advertising efforts of the PGA Houston Open in partnership with the Astros Golf Foundation since 2019.
Jason started his professional career at Academy Sports + Outdoors and spent 12 years in various roles within the company before joining the Astros. In his most recent role at Academy as Media Director, Jason oversaw the strategic planning and execution of print, TV/radio media buying and commercial production. He also served as Regional Promotions Director and was responsible for developing key sponsorships and partnerships both at the grassroots and professional levels.
Jason is a graduate of Texas Christian University where he earned a BFA in graphic design. Jason is a longtime Houston resident and Astros fan.